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Reckitt brand involved in public mural project in three cities.
July 12, 2021
By: Christine Esposito
Editor-in-Chief
Earlier in the summer, Lysol joined the Ad Council and COVID Collaborative in their efforts to increase COVID-19 vaccine awareness and education through the “It’s Up To You” campaign. Now, during a critical time in the country’s pandemic recovery, the brand has teamed up with local artists across three major cities—Chicago, Washington, DC. and Detroit— to create public murals designed to promote vaccine education. The murals, placed in communities experiencing vaccine hesitancy, depict the...
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